August 28, 2011
Google TV service in Europe by 2012
In a report by Reuters, Google Inc has announced that it will be launching Google TV service in
Google TV will allow users to mix Web and television content on a TV screen via a browser. The Google TV service was launched in the
In a speech to the
Despite Google’s ownership of the world’s most popular online video site YouTube, Google has had little success breaking into the TV market and gaining traction.
The television arena for Google holds great opportunities, in order to extend its online advertising business, which made USD 28 billion for the company last year. However, the TV screen still holds the lion’s share of global advertising budgets.
Last week’s headlines of Google buying Motorola Mobility Holdings Inc spelled nothing but wireless patents added to Google’s portfolio and its entrance to the mobile phone hardware business. Look closely and read between the lines, you’ll find that Google now owns the world’s leading set top box business which delivers content for many of the top cable TV companies in the
Updated: August 28, 2011 1:37 PM